A Digital Boost from Budget 2017

A Digital Boost from Budget 2017500_note_Budget_2017_rupee_356x200_3015_356.png

• As India goes digital, Computer Emergency Response Team for Financial Sector (CERT-Fin) will be created to curb hacking and securing online data which will further safeguard our computer networks and payment gateways.

• The Government is set to launch two new schemes namely Referral Bonus Scheme for individuals and a Cashback Scheme for merchants to promote the usage of BHIM (Bharat Interface for Money) app.

Duty will be exempted on various POS (Point of Sale) machines. This is being done to encourage the digital payments.

SHEROES and ANTS Digital – Community Meetimage

ANTS Digital is proud to collaborate with SHEROES and host a Community Meet on 4th Feb 2017, from 11 am to 1pm in New Delhi.

The workshop aims to bring awareness on the importance of Digital Marketing for working professionals who would like to upskill themselves or shift gears in their career. The session will also be beneficial for all the budding entrepreneurs who would like to convert an idea into a startup of their own.

Everyone’s invited for an interactive session. To register for the same click here

Mail Chimp introduces Facebook Ads image

Mail Chimp introduces a new feature where you can create Facebook ads. It brings out the following advantages:

• Email Marketing combined with Facebook Ads helps create integrated marketing campaigns from one source that further keeps the messaging consistent.

• You can easily create similar audiences in Facebook using MailChimp’s intelligent segmentation of target customers. Hence, no more guessing of the relevant target audience.

• The various reports on ROI and leads generated helps user evaluate the performance of the ads. The analytics provided will help you decide what campaigns one should put money in.


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