Why You Should Start A Niche Blog

You can write a blog about anything and everything. However, such blogs are not always as successful as niche blogs. You can also start a niche blog.

Niche Blogs fall into a specific category that helps the user read on a certain topic. With general blogs, you talk about many topics which you categorize under ‘General’ or ‘Random’. But when you write about niche topics, you stay on track.

People search the internet because they want a solution, and the lesser the effort made to look, the better the experience.

How Do I Start A Niche Blog?

  1. Thorough Keyword Research

    Let’s say that you blog about photography, your keyword research on the Google Keyword Planner will help you with keyword suggestions. Once you have a list of keywords around photography, this will give you a headstart into your future blogs. Extreme and detailed keywords will make your blog niche.

  2. Follow your passion

    The first thing to do is figure out what excites you. If you think you want to write about health foods or healing foods but will eventually get tired of writing it, there’s no point in it. Pick a topic that you will enjoy talking about because you are going to do it at a very extensive level.

  3. Niche Blogs keep you on track

    When you write on a specific topic, it becomes easier to progress with every blog. Writing on generic topics like Lifestyle will have so many categories under it and issues like brainstorming or thinking what you want to write on next can be nerve wracking.

    start a niche blog

  4. Expands your knowledge

    If you write about Technology, you won’t have to come up with many ideas. You will write on the same topic from different angles. Thus expanding your own knowledge in the process. Each post that you write will have in-depth information and will make your user want to read more.

  5. Loyal Audience

    Niche blogs will get you lesser audience that generic blogs, but once your target audience will start connecting with your personality rather than a specific topic. You can also ask this audience on your blog about what they want to read next. There is no greater satisfaction than knowing your readers enjoy your work.

  6. SEO

    SEO can be a task at times. However, with niche keywords, SEO becomes easier in terms of image optimization and link building.  SEO is a simple set of practices to follow every time you upload new content.

  7. Earn Money

    Niche Blogs are a great way to earn money. Make sure that the topic you pick will not go out of trends and there will always be a demand for it. Google Adsense is a great way to earn passive income. You can register for free. So, go ahead, start a niche blog!

    Finally, go with your instinct. Choose ten topics and decide which one works for you. A niche blog is a blog with a purpose. I’m not saying it is a great way to earn lots of money, the money will take time to come, but the joy you will feel when you write about something you love cannot be bought.

    If you are a niche blogger already, we would love to hear about your journey! Do leave us a comment below. If you’re interested in blogging, you can get in touch with us.


Gurmeet Oberoi
Gurmeet Oberoi

Gurmeet, comes to us from House ANTS, the first of her name, Protector of all Digital Protocols, Deviser of Digital War Campaigns, Mother of the Untrained.

Gurmeet is a Digital Marketing Trainer at ANTS. Head of Training, PPC and Consulting Projects. She’s an avid cook and runs her own food blog called www.bigfattreats.com

All views and opinions expressed herein are those of the author and do not necessarily represent the views of ANTS Digital Pvt. Ltd.

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